Turn the challenge of "kids these days" into your competitive advantage

Everyone needs a Betsy in their organization or team. We have been given an edge while enlisting Betsy as our communications specialist on our team. In each of the past 4 years she has made an immediate connection with every player and staff member. She has listened, observed, studied and then helped produce a better way to communicate and connect within our program. Betsy can make an immediate impact in your organization in whatever area is needed. We feel so fortunate to have her as part of our team.

Mentor doesn’t really encapsulate all Betsy has done for me and the influence she’s had on me as a coach and a person. Betsy is the person I consult as I face the most difficult aspects of my job as a coach. My entire career relies and thrives on my ability to communicate with my players, my staff, my administration, and my community. The words I say are powerful and they have to reflect who I am with authenticity. These words manage, inspire, diffuse, teach, repair, etc. with nuance and purpose. Often, I feel confident in my ability to articulate myself with such intention. However, on the days I am uncertain, I call Betsy. Although they are commonplace in my role, difficult conversations still make me uneasy. I know they are necessary. I know they have preventative power. I know they keep my program headed in the proper direction. Although I still feel the anxiety of having to deliver difficult news, Betsy has taught me how to face these conversations with compassion and candor. Her thoughtful diction and delivery have shaped our program over the last few years, albeit behind the scenes. She understands the modern athlete and how much they value effective communication. So often, we sit in meetings to discuss conflicts and various issues in our home environments. So often, it comes down to an issue with communication. Betsy understands the smallest details of communication with a command I have not seen before. I know as I continue in my career as a coach, Betsy will always be someone I go to when I face the pivotal moments that are dictated by my choice of word, tone, and overall approach to a conversation. Simply put, her knowledge is an invaluable asset to our program.

I first met Betsy while working at Georgia Tech, where she was hired to support the Swimming and Diving team by enhancing communication between the Head Coach, the staff, and the student-athletes. From our very first conversation, Betsy and I immediately connected. Our shared passion for people often led us to see eye to eye on many matters. However, what makes Betsy truly exceptional is her ability to understand and articulate multiple perspectives. Her communication skills are unparalleled, and when combined with her soothing yet engaging voice, her message always resonates. Now, in my new role as the Head Coach for the George Washington University Swimming and Diving program, I am fortunate to continue working with Betsy. She has been an invaluable asset as I navigate my first tenure as a Head Coach, helping me tackle unexpected challenges and refine how I communicate with my team. To call Betsy a communication specialist is an understatement. The depth of her impact on both my current and past programs goes far beyond that title. I fully endorse Betsy and her services to any team, leader, or organization looking to strengthen communication and build stronger connections among their members.

Betsy shares some of the best tools out there to navigate the crucial conversations that so often arise when working in a high-performance environment. Over the years she’s given us small shifts in our communication skills that we could put into practice immediately - with big results! Without a doubt, we had great success as a team because of her.